To ensure our redesign fell in line with our research, we conducted extensive research using Optimal Workshop. We started by running First Click Tests, Card Sorting, and Tree Tests on the original website to understand how users navigated the existing structure. By analyzing the data, we uncovered the usability pain points and patterns in user behavior, which informed our approach to restructuring the site. Once we developed a redesigned UI, we conducted additional rounds of testing to validate our improvements. Through iterative testing and refinement, we ensured that the new design significantly enhanced the website's usability, creating an overall richer user experience.
LA Court
Information Architecture
June 2024 — August 2024